Privacy Policy

Information Collection Use

In order to provide online products and services, S.A.L.E. collects "personally identifiable information" (i.e., name, mailing address, email address, telephone number, fax number, date of birth, social security number) and "financial information" (credit card names, numbers and expiration dates). It is not S.A.L.E.’s practice to rent, sell or distribute your "personally identifiable information" to third party organizations. We will only provide "personally identifiable information" to other companies or people when we have your written consent or when we need to send your information to companies with which S.A.L.E. works to provide products or services. "Financial information" is collected only for the processing and payment of fees.

Photography and Filming

Commercial photography and filming are often conducted at the San Antonio Stock Show & Rodeo. You may appear in resulting pictures or film which may be used in connection with advertising, news reporting, public relations, or other activities regarding the San Antonio Stock Show & Rodeo. Entering the grounds constitutes your consent for S.A.L.E. to use any pictures or films it deems appropriate, and releases and your waiver and release of all claims for compensation, and any rights of review and approval, copyright, and publicity, with respect thereto.

Links to Third Party Websites

S.A.L.E.’s San Antonio Stock Show & Rodeo website ( may contain links to third party websites. S.A.L.E. is not responsible for content, advertising, products or services made available by such third party websites. Users are recommended to first consult the privacy policy of any third party website linked from

SA Rodeo Insider

SA Rodeo Insider is a free email news service distributed by the San Antonio Stock Show & Rodeo. Subscribers of SA RODEO INSIDER will periodically receive exclusive offers, promotions and information about upcoming events. This email is never sent out unsolicited. Consent to receive email was given at the time tickets were purchased for an event or additional information was requested through Ticketmaster. At any time, subscribers may choose to unsubscribe or modify their "personally identifiable information" by emailing

The San Antonio Stock Show & Rodeo reserves the right to edit this policy at any time and without notice.

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